Different people have different perceptions of “online business”, and some people imagine a business that can be monetized with only a personal computer and an Internet environment. Simultaneously, others monetize by selling products and services sold at physical stores on the Internet. Some may imagine a business that does.
Successful online business requires effort and some luck. However, the number of convenient and easy-to-use tools and platforms that even beginners can quickly build an online business increases year by year.
Here are 3 basic knowledge you need to know before starting an online business from scratch.
1. Determine the products or services to offer to consumers
When building an online business, it is most important to set yourself apart from other services. You don’t have to come up with entirely new, novel ideas, but you need to define why consumers choose you. To derive the “reason for choosing”,, let’s think carefully about the following two points.
2. Relationship with the delivery company
Nowadays, it is becoming mainstream to shop online from home or office easily. Therefore, when starting an e-commerce business, it is necessary to know and catch up with competing service standards.
For example, express delivery with free shipping is the mainstream for primary EC services. It’s a standard that small businesses can’t keep up with, but you can improve your business by building friendly relationships with carriers and others.
If you offer some service rather than selling goods, you need to implement a reservation system.
3. Creating a homepage is absolute
When you start a business, unless you have a home page, the chances of a successful service are meager. Depending on the service content, even creating a simple landing page will significantly enhance the service’s presence and reliability. Those who challenge the EC business need to create a homepage with multiple pages.